Author: Dpodwika

Attitudes & Persuasion: Sustainable Future

Grade: 25pts Due: Wed Feb 15th 12:05pm Ad Approval Wed Feb 29th 12:05pm Final Report

Purpose: 1. Demonstrate your ability to critically think & apply concepts from the Attitudes, Persuasion & Sustainable Future chapters in your text to Advertisements. Directions: 1. Find 1 Advertisement (image or commercial) on the internet. You may want to read the chapters first to know what to look for! 2. Create a Powerpoint with your Advertisement demonstrating at least 5 concepts from the Attitudes & Persuasion Chapters which apply. Explain whether you feel this is the best method to persuade the viewer of this Advertisement. Defend your reason based on the research presented in the text! Everyone’s Advertisement needs to be different so we can have quite a variety! Place your Advertisement in a Powerpoint slide & email it to me for approval BEFORE you get started with applying concepts by the Approval Date/time. AFTER approval, finish the powerpoint with your concepts & email back to me by the Final Report Date/time. I will combine the class’ slides for everyone to enjoy. Please let me know if it is ok to place your slides on my website & present to others. First name only, both names or anonymous! :-) Application of Concepts & Critical Thought to Ad:
Spelling/Grammar:

-5 pts	For each portion of this Asgn Excessive Errors (increments of 5) will be deducted.

25 pts	5 concepts Appropriately & Accurately applied to the Ad. Critical Thought provided on appropriateness of method of persuasion ad demonstrates.
20 pts	4 concepts Appropriately & Accurately applied to the Ad. Some Critical Thought missing on appropriateness of method of persuasion ad demonstrates.
15 pts	3 concepts Appropriately & Accurately applied to the Ad. Several Critical Thought missing on appropriateness of method of persuasion ad demonstrates.
10 pts	2 concepts Appropriately & Accurately applied to the Ad. Significant Critical Thought missing on appropriateness of method of persuasion ad demonstrates.
5 pts	1 concept Appropriately & Accurately applied to the Ad. Very little Critical Thought missing on appropriateness of method of persuasion ad demonstrates.
0 pts	0 concepts Appropriately & Accurately applied to the Ad or Asgn Not turned in.